ARMIS was born from the merger of the digital advertising and retail expertise of David Baranes, ex VP Market Development Southern Europe of AppNexus (now Xandr) and Dan Gomplewicz, ex Director of Strategy and Innovation of E.Leclerc.
ARMIS is revolutionizing the retail market by developing an AI-powered SaaS platform. Thanks to this software, the company is constantly proving its efficiency in supporting local stores in the digitization of their print circular, transformed into ads everywhere online. Its innovative technology called “Multi-local Advertising” is based on machine learning, geolocation and programmatic, to enable retailers to be more visible online and thus compete with pure players (Amazon).
To make it possible, ARMIS has developed an AI robot : FLAI - Fast Learning Artificial Intelligence, which chooses the most relevant advertising messages to be automatically and smartly displayed around each store in order to generate in-store traffic.
Based in France, ARMIS is working with French retailers from Food and Non-Food industries such as Intermarché, Monoprix, Auchan, Norauto, Joué-Club, Bricorama. ARMIS goes even further with an international expansion already started in Southern Europe (Italy, Spain, Portugal).
For more details and know more about its solution, don’t hesitate to visit the website here => armis.tech/