Internship - CRM Specialist

Job summary
Internship(6 to 12 months)
New York
Salary: Not specified
Starting date: May 31, 2025
No remote work
Experience: > 6 months
Education: Bachelor's Degree
Skills & expertise
Generated content
Attention to detail
Research and data analysis
Content creation and marketing
Written and verbal communication
Excel
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La Maison Du Chocolat
La Maison Du Chocolat

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Questions and answers about the job

The position

Job description

We are seeking a talented and motivated CRM Specialist to join our dynamic team in New York City. You will report directly to our Ecommerce Manager and play a key role in managing and optimizing our customer relationship strategies. As a CRM Specialist, you will be an integral part of our customer relationship management team.

Key Responsibilities:

  • Campaign Management: Assist in the planning, execution, and optimization of CRM campaigns across multiple channels, including but not limited to email, SMS, and possibly social media.
  • Data Analysis: Analyze customer data (retail, web, and overall business) to identify trends and insights, segment audiences, and develop targeted marketing strategies. Use data to create reports that measure the effectiveness of campaigns and suggest areas for improvement.
  • Content Creation: Collaborate with the content, design, and marketing teams to develop engaging and personalized content for CRM campaigns. Ensure all communications are on-brand and resonate with our target audience.
  • Testing: Participate in the design and execution of tests to refine messaging, design, and strategy. Use findings to make data-driven recommendations for future campaigns.
  • Customer Insights: Gather and interpret customer feedback and reviews from various channels (including but not limited to surveys) to understand their needs and preferences. Work with the team to implement strategies that enhance the customer experience.
  • Cross-Functional Collaboration: Work closely with other departments, including sales, ecommerce, digital acquisition, marketing, customer service, corporate, and product development, to align CRM initiatives with overall business goals.
  • Administrative Support: Provide day-to-day administrative support to the Ecommerce Manager, including scheduling, project management, and coordinating meetings.
  • Reporting: Record, analyze and interpret all relevant CRM data (emailing, SMS, mobile notifications, etc.) to internal stake holders according to set timelines (weekly, monthly, etc.)

  • Internship : From June 1st - Between 6 and 12 months
  • This role reports directly to the US Ecommerce Manager and collaborates with the US Ecommerce team to contribute to the growth of online sales.


Preferred experience

Qualifications

  • Bachelor's degree in marketing, Business, or a related field preferred
  • Minimum of 1 year experience (including internships) in CRM and digital marketing.
  • Strong analytical skills and the ability to interpret data.
  • Excellent written and verbal communication skills.
  • Proficiency with digital marketing tools and CRM platforms.
  • Team player with the ability to work independently.
  • Attention to detail and ability to manage multiple projects simultaneously.
  • Proficient in Microsoft Office Suite (Excel, PowerPoint, Word, PowerBI, etc.)

Recruitment process

2 interviews in visiconference with HR and Manager

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