You will be part of the Sales & Marketing team within Estuaire. In your role you will be in charge of the following main activities:

• Strategic marketing  (25%) : you will build and maintain our marketing playbook which includes

  • Defining key personae

  • Selecting the most appropriate marketing channels to maximize our reach

  • Monitoring and reviewing the performance of those channels to adapt the playbook

  • Managing marketing-related budget : events, paid channels

• Marketing execution (60%) : you will build stellar content leveraging your aviation and climate expertise, including

  • Writing white papers, preparing and conducting webinars, posting on social media to educate on the climate impact of aviation and show thought leadership on the matter

  • Boosting online visibility deploying best Search Engine Optimization techniques and social media presence

  • Managing the brand and its appearance, occasionally leveraging designer support

  • Participating to events and being an ambassador of our work

• Sales operations (15%) : you will work together with the sales team to ensure smooth joint processes

  • Following the qualification of leads

  • Co-managing our CRM and triggering meetings with the sales team

  • Make sure sales have relevant content to engage with leads

We are looking for the following qualifications but do not worry if not matching all of them:

• Master degree in Business/Marketing/Communication or a related discipline.

• 4-5 years of B2B marketing experience in an aerospace company

• Genuine interest for our company mission 

• Strong written communication skills in English, with the ability to create and pitch compelling marketing materials

• Fluent in french is a plus but not necessary, we speak english day to day

• “This cannot work” is a sentence you use very carefully

• A first interview with our co-founder in charge of sales composed as follows

  • Get-to-know and discussion about experience, motivation and interests (45 min), short sales case challenge “sell me what you know best”

• A second interview with our other cofounder

  • Get-to-know and discussion about experience, motivation and interests (45 min)

• A marketing content creation challenge

  • Instructions transmitted by email, one week to answer with a workload estimate of  roughly 2h