Cuure’s ambition is to build an international reference to address the needs of all consumers throughout their lives with a personalized approach backed by science and technology.

After 5 years of exceptional growth in Europe on its core product, Cuure is now accelerating on : 

• Segments diversification, (news categories and brands)

• International expansion, with already close to  50% of revenues generated outside France in 5 markets 

• Omnichannel distribution, (DTC, online, pharmacies, health professionals)

The challenge? Structuring a multi-channel, multi-market, multi-brand marketing approach to build an ambitious and aspirational leader for the future.

MISSIONS: 

Strategy: 

• Marketing Strategy : You’ll be in charge of developing and launching innovative marketing strategies to promote our brands, consolidate our brand identity and drive company growth.

Performance Marketing : coordination of the Performance Marketing team (including growth, engagement, campaigns, media buying, growth analysis) = 6 people 

• Define and implement acquisition and retention customer strategies

• Manage existing acquisition channels (SEA/SEO, content,…) and find new ways to generate new leads.

• Set up performance monitoring tools (website, campaign, communication channels,…) and perform analysis in a continuous improvement process.

Brand & Communication : coordination of the Brand & Communication team (including brand, communication, PR, Social Media) = 3 people

• Strengthen Cuure’s notoriety, ensuring a coherent identity on all the marketing channels used 

Asset & Content Production : coordination of the Asset & Content Production team (including Brand assets / TV / Photoshoots, design, editorial) =  4 people

Your team role :

• Head of Global Marketing

• Member of the ComEx 

• Close & direct relation to CEO & cofounders

Our environment :

• We have a very strong, human and determined culture based on 9 strong values, embodied in daily practice (i.g. feedback, transparency, development, data driven…) Our team is extremely cohesive, supportive and caring.

• Because we’re at a key stage in the company’s development, you’ll have the opportunity to have a real impact on its strategy and growth

• We’re a fast-growing company, offering you the best possible environment to grow and make others grow

• We create the best possible environment for everyone’s professional and personal development.

• We organize individual feedback and coaching sessions every month

Our benefits : 

• Attractive Early Joiner package

• Remote policy (2 days/week and full flexibility during summer and Christmas holidays)

• Great offices with terrace overlooking Paris in the heart of the city

• Mutuelle with Alan (100% coverage)

• Meal vouchers with Benefiz 10€/d (50% reimbursement)

• Sport pass with ClassPass (covered for 15€/month)

• Weekly team afterworks and one seminar outside Paris per year

• Nutritional supplements to keep you at the top of your game

• Free snacks 

• Choice of computer (HP or Apple)

Requirements

• You want to lead an international, fast-growing brand. You’re dynamic, ambitious, entrepreneurial and creative, and you’re looking to build, learn, be challenged and contribute to this adventure:

• Minimum 6 years’ experience 

• Previous team management experience

• Previous experience in a B2C/Consumer company (>10M€ of business revenue)

• Previous experience in a start-up or dynamic environment highly appreciated

• Strong entrepreneurial spirit - creative mind and ability to take initiative

• Fluent English & French + other languages appreciated (Italian, German, Spanish, Dutch)

• Interest in wellness appreciated

Interview process

1/ Interview 1 : 15’ telephone screening with our HR Manager (Sabrine)

2/ Interview 2 : 60’ video interview with the Manager focusing on your career path

3/ Business case

4/ Interview 3 : 60’ meeting on our premises with the manager to discuss the business case and the position + 60’ with one of our co-founders to discuss values

5/ Taking up references

6/ Interview 4 : meeting on our premises, 30’ fit interview with other team members + 60’ final interview with one of our co-founders to finalize all aspects of the position and the offer.