Digital Marketing Manager (H/F)

Job summary
Permanent contract
Paris
Salary: Not specified
A few days at home
Experience: > 1 year
Education: Master's Degree
Skills & expertise
Generated content
Social media management
Communication skills
Creativity and innovation
Marketing automation tools
Google ads
+1

Gleamer
Gleamer

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Questions and answers about the job

The position

Job description

We are looking for a results-driven Digital Marketing Manager to develop, implement, track, and optimize our digital marketing campaigns across all channels. The ideal candidate has a hands-on approach, capable of driving brand awareness, customer engagement, and lead generation through innovative digital strategies.

  • Develop and execute comprehensive digital marketing strategies to drive online traffic, brand awareness, and customer acquisition.

  • Manage and optimize digital campaigns across multiple channels, including SEO, SEM, social media, email marketing, and display advertising.

  • Oversee website performance, ensuring strong user experience and conversion rate optimization.

  • Analyze campaign performance and provide data-driven insights to optimize strategies and improve ROI.

  • Collaborate with content creators and designers to produce engaging and effective digital assets.

  • Manage social media presence, creating and curating content to enhance audience engagement.

  • Utilize marketing automation tools to nurture leads and improve customer retention.

  • Stay updated with digital marketing trends, emerging technologies, and industry best practices.


Preferred experience

  • Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field.

  • Proven experience as a Digital Marketing Manager or similar role.

  • Strong understanding of digital marketing channels, including paid search, social media, email, and content marketing.

  • Hands-on experience with Google Ads, Meta Ads, SEO tools, and analytics platforms.

  • Proficiency in marketing automation and CRM software (e.g., HubSpot, Salesforce, or equivalent).

  • Excellent analytical skills and ability to translate data into actionable insights.

  • Strong project management skills, with the ability to manage multiple campaigns simultaneously.

  • Creativity and problem-solving mindset with a results-oriented approach.

  • Strong written and verbal communication skills in English

  • Experience with B2B and B2C digital marketing strategies.

  • Knowledge of A/B testing and conversion rate optimization (CRO).

  • Familiarity with e-commerce platforms and online sales funnels.

  • Understanding of UX/UI best practices.

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