Rencontrez Sofia, Engagement Marketing Manager
Mention
Sophia a rejoint Mention en septembre 2021 en tant qu’Engagement Marketing Manager. Après 2 ans d’expérience dans l’industrie automobile en Colombie, Sophia a choisi de s’installer en France en 2017 pour poursuivre un master en Marketing Digital à Rennes School of Business. Sa première expérience en France en tant que Coordinatrice Marketing lui a permis de plonger dans le monde du digital, en se spécialisant notamment dans les réseaux sociaux et l’emailing.
Aujourd’hui, en tant qu’Engagement Marketing Manager chez Mention, Sophia est responsable de la stratégie d’engagement. Son rôle comprend des domaines clés tels que la génération de demande et la collaboration en matière de génération de leads. Elle maîtrise également l’automatisation du marketing, y compris le marketing par e-mail (workflows, prospection, tests A/B), le scoring des leads, le ciblage comportemental et la priorisation des prospects.
Xavier est le cerveau derrière la data chez Mention. Fort d'un double diplôme en Management et Systèmes d'Information, et avec 10 ans d'expérience dans le jeu vidéo, il a entrepris une reconversion réussie en tant que Data Engineer en 2021. Sa mission principale? Simplifier la complexité des données de Mention pour les rendre digestes et exploitables. Xavier extrait, consolide, et façonne les données pour qu'elles offrent une vision claire et cohérente, à travers des dashboards et reportings. Jouant un rôle de liaison, il est le maillon entre les équipes Produit/Tech et business, garantissant une communication fluide des données.
Presentation
Founded in 2012, Mention started with a simple idea: to help businesses manage their online presence. Since, Mention has evolved and grown to continue monitoring, analyzing and delivering actionable insights to marketers.
Today, Mention has over 50 employees across Paris and New York. Mention is a web-based SaaS solution, used by more than 750,000 users, present in 125 countries with customers such as BenQ, Microsoft and Edelman.
We pride ourselves on the way we work together to build, innovate and anticipate the needs of social listening. We are dynamic and believe when we put our skill sets together, we are stronger as a team, as a brand and as a company. We give our people the tools they need to collaborate, feel autonomous and excited about their personal and professional development.
What they are looking for
We are looking for passionate people who are up for the challenge of building our international and flexible work environment. Working at Mention means working with over 22 different nationalities from across the world, we are truly a diverse team.
The teams enjoy working, exchanging and collaborating with a common goal: to participate in the growth of the company and to flourish in their position, in a fun atmosphere where everyone expresses their good mood and creativity. To succeed in this challenge, this dynamic startup is looking to strengthen its Sales, Marketing and R&D teams. If you like to innovate, the Mention adventure is for you!
Good to know
The formula is simple. If you’re happy at work, then our customers are happy to. We take pride in our inclusive and collaborative work environment, but also like to have fun together! With our teams working across two cities, both in-office and flex-working or fully remote; it’s our priority to maintain a strong connection beyond our computer screens.
We organize monthly games, breakfasts, afterworks, team lunches, and the ocassional off-site trip! For our two offices to reunite, each year we host a week-long retreat in the heart of Paris, where our New York Office can rejoice with the Paris office.
We don’t expect anyone to have all the answers, for those who are constantly curious or just want to learn we host “Creative Days'' and “Level Up” sessions to let our teams try something new, get out of their comfort zone or acquire a new skill! Our Product and Tech teams are inspired by agile methodologies, and participate in daily stand ups to allow everyone to express themselves and give their opinion before moving on with a task..
Since June 2021, the Mentionos team has moved to a Flex Office policy, so you can work from wherever you want (or almost).
If you join Mention, expect to :
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Work with a great team
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Try out all the restaurants around the Grand Boulevards
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Work in an international environment
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Go out (often !) with your colleagues :)
And above all, participate in the construction of a constantly evolving product!