🆕Content Specialist

Job summary
Permanent contract
Mumbai
Salary: Not specified
Starting date: November 25, 2024
Fully-remote
Experience: > 2 years
Education: BAC+3
Skills & expertise
Generated content
Performance tracking
Self-motivation
Content Management Systems
Search Engine Optimization

Rail Europe
Rail Europe

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Questions and answers about the job

The position

Job description

🚀 Ready to craft content that inspires and drives growth?
We’re looking for a talented Content Specialist to join our dynamic team! Reporting directly to the Growth Content Manager, you’ll play a pivotal role in shaping our content strategies and creating impactful materials that drive customer acquisition and retention.

As a Content Specialist:
📝 Create high-quality blog posts, articles, social media updates, email campaigns, and website copy that align with the brand’s tone and strategy.
📅 Contribute to the content calendar to ensure a consistent and engaging flow of materials.
📈 Optimize content for search engines (SEO) and user experience to boost visibility and conversions.
📊 Track content performance metrics, analyze results, and identify areas for improvement.
🤝 Collaborate with the Growth Content Manager, Paid & CRM Manager, Community Manager, Growth Marketing Associate, and SEO Manager to align content with strategic goals.
🔗 Coordinate with teams across marketing, sales, product, and design to ensure your work supports the company’s broader objectives.


Preferred experience

🎓 A bachelor’s degree in journalism, communications, marketing, or a related field.
✨ 2-4 years of content writing experience, ideally in the travel and tourism industry.
💻 Proficiency in English and familiarity with content management systems (CMS).

Your Superpowers :

✍️ Exceptional writing and editing skills that captivate and inform audiences.
🔍 A strong understanding of SEO principles and best practices.
⏱️ Self-motivation and the ability to meet deadlines in a dynamic environment.


Recruitment process

  1. Qualification call with the People Team

  2. Interview with Helen - Content Manager

  3. Interview with Lachezar - SEO Growth Manager

  4. Coffee meeting with Björn - CEO

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