CRM Marketing Internship

Job summary
Internship(6 months)
Paris
Salary: Not specified
Starting date: January 12, 2025
Occasional remote
Experience: > 6 months
Education: BAC+3
Skills & expertise
Generated content
Innovation
Competitive analysis
A/B testing
Relay
Salesforce marketing cloud
+2

Viva Technology
Viva Technology

Interested in this job?

Questions and answers about the job

The position

Job description

You will be attached to the Marketing/Communication department of Viva Technology, whose objective is twofold: to establish the notoriety of Viva Technology in France and internationally, and to generate ticket sales for the event.

Main Mission:

Support us in the strategy and operational management of our CRM and email campaigns. You will learn how to manage CRM campaigns from A to Z, from writing content, to managing our databases, to sending campaigns.

  • Management of CRM campaigns (newsletters, ticketing, partner communications…)

  • Creating newsletter content in English (95%) and French (5%)

  • Setting up email campaigns in our routing tool - (Salesforce Marketing Cloud - training at the beginning of the internship)

  • Management of proofs and mailings

  • Setting up Journeys / campaign scenarios

  • Queries in our databases and targeting / segmentation

  • Follow-up, analysis and continuous recommendations to optimize your campaigns

  • Exchange with other VivaTech teams to address their communication needs (Conferences, Startups, Exhibitors, Innovations, Side Events…)

  • AB tests and test & learn approach

  • Competitive intelligence

This intership is for you, if :

  • be the Voice of VivaTech in our emailing campaigns (in English please!)

  • let your pen express itself and to put your knack for catchphrases and wordplay at the service of VivaTech’s communications

  • look for the perfect photo or gif to make people want to click

  • stay up-to-date with the latest news to relay in our communications

  • exercise your keen sense of analysis

  • be rigorous in the management of campaigns and targeting

  • be the reference on one of our main sales channels


Preferred experience

  • Native English speaker, French is a plus for internal communications.

  • Redactional and analytical skills (Excel). HTML, emailing or design would be ++

  • Interested in innovation and technology.

  • You are curious & rigourous

Want to know more?