SEO Manager DACH H/F/NB - CDI
Job summary
Permanent contract
Paris
Salary: €35K to 45K
A few days at home
Skills & expertise
Generated content
Interviewing
SEO/SEM strategies
Semrush
Wordpress
Google analytics
Questions and answers about the job
The position
Job description
About the Role
As a SEO Manager DACH, you will be part of Wecasa’s Acquisition & CRM team, reporting directly to Sébastien, Lead SEO Manager. You’ll join a dynamic and fast-growing team structured into four specialized areas:
- Paid Customer Acquisition: Managing customer acquisition via paid channels (Social Ads, SEA, Offline, CRM).
- Customer SEO: Driving organic growth in France, the UK, and now the DACH region (this is your future role!)
- Professional Acquisition: Attracting new service professionals to Wecasa’s platform.
- Web & App Analytics: Focused on data-driven insights and performance tracking.
Your Key Responsibilities
1️⃣ SEO & Content Strategy
- Conduct semantic audits: Identify high-value keywords, analyze competitors, and define content strategies for each keyword type.
- Develop and execute a strong SEO content strategy to boost organic traffic and conversion.
- Manage the editorial calendar, integrating insights from AI and competitor analysis.
- Optimize content using SEO best practices: Improve keyword targeting, optimize for Top 3 rankings, featured snippets, and People Also Ask (PAA) results.
- Set up SEO performance tracking tools to monitor KPIs and create monthly reports.
2️⃣ Link Building & Internal Linking
- Design and implement a robust backlink strategy to strengthen Wecasa’s domain authority.
- Optimize internal linking structures to enhance site navigation and improve search rankings.
3️⃣ Technical SEO
- Work closely with our SEO agency to identify and implement technical improvements that impact SEO performance.
- Ensure site speed, web performance, and structured data are optimized.
What You’ll Get at Wecasa
- A high-volume content production team – enabling strong content-led SEO growth.
- An in-house tech team (developers, product managers, designers) dedicated partly to the Acquisition team.
- The best SEO tools on the market: SEMrush, Botify, WordPress, Prismic, Phrase, Screaming Frog, and more.
- Great team rituals: Monthly team lunches, bi-monthly coffee chats, one extended team meeting per month, and two team-building events per year!
Who We’re Looking For
- Minimum 2 years of experience in SEO, either in an agency or in-house.
- You will be responsible for co-developing and leading the SEO strategy for the DACH market.
- Strong knowledge of SEO tools: SEMrush, Google Search Console, Google Analytics, Screaming Frog.
- Familiarity with CMS: WordPress, Prismic.
- Comfortable working in an agile environment and collaborating with different teams.
- Fluent in German & English. Fluency in French is a plus.
At Wecasa, diversity and inclusion are key strengths. Our job offers are open to everyone, and we encourage you to apply!
What We Offer
- Permanent contract (CDI) in Paris (18th arrondissement).
- Salary: €35K – €45K (depending on experience).
- 5 weeks of paid vacation + additional RTT days.
- High-quality health insurance, covered 50% by Wecasa.
- 50% reimbursement of public transport costs or a €400/year sustainable mobility allowance.
- Hybrid work policy: 2 days of remote work per week.
- Subsidized lunches (€9 per worked day, €5 covered by Wecasa).
- Monthly perks: Free cleaning, massage, hairdressing, or personal coaching services.
- An international work environment
- Regular events and an annual company retreat.
- Clear career growth plan within the company.
Interview Process
- HR Interview – Initial discussion with a Talent Acquisition Manager.
- Technical Interview – Meet Sébastien, Lead SEO Manager.
- Case Study & Presentation – Showcase your SEO expertise.
- Final Interview – Meet Marine (VP Growth & International) or Antoine (CEO of Wecasa).
Preferred experience
About the Role
As a SEO Manager DACH, you will be part of Wecasa’s Acquisition & CRM team, reporting directly to Sébastien, Lead SEO Manager. You’ll join a dynamic and fast-growing team structured into four specialized areas:
- Paid Customer Acquisition: Managing customer acquisition via paid channels (Social Ads, SEA, Offline, CRM).
- Customer SEO: Driving organic growth in France, the UK, and now the DACH region (this is your future role!)
- Professional Acquisition: Attracting new service professionals to Wecasa’s platform.
- Web & App Analytics: Focused on data-driven insights and performance tracking.
Your Key Responsibilities
1️⃣ SEO & Content Strategy
- Conduct semantic audits: Identify high-value keywords, analyze competitors, and define content strategies for each keyword type.
- Develop and execute a strong SEO content strategy to boost organic traffic and conversion.
- Manage the editorial calendar, integrating insights from AI and competitor analysis.
- Optimize content using SEO best practices: Improve keyword targeting, optimize for Top 3 rankings, featured snippets, and People Also Ask (PAA) results.
- Set up SEO performance tracking tools to monitor KPIs and create monthly reports.
2️⃣ Link Building & Internal Linking
- Design and implement a robust backlink strategy to strengthen Wecasa’s domain authority.
- Optimize internal linking structures to enhance site navigation and improve search rankings.
3️⃣ Technical SEO
- Work closely with our SEO agency to identify and implement technical improvements that impact SEO performance.
- Ensure site speed, web performance, and structured data are optimized.
What You’ll Get at Wecasa
- A high-volume content production team – enabling strong content-led SEO growth.
- An in-house tech team (developers, product managers, designers) dedicated partly to the Acquisition team.
- The best SEO tools on the market: SEMrush, Botify, WordPress, Prismic, Phrase, Screaming Frog, and more.
- Great team rituals: Monthly team lunches, bi-monthly coffee chats, one extended team meeting per month, and two team-building events per year!
Who We’re Looking For
- Minimum 2 years of experience in SEO, either in an agency or in-house.
- You will be responsible for co-developing and leading the SEO strategy for the DACH market.
- Strong knowledge of SEO tools: SEMrush, Google Search Console, Google Analytics, Screaming Frog.
- Familiarity with CMS: WordPress, Prismic.
- Comfortable working in an agile environment and collaborating with different teams.
- Fluent in German & English. Fluency in French is a plus.
At Wecasa, diversity and inclusion are key strengths. Our job offers are open to everyone, and we encourage you to apply!
What We Offer
- Permanent contract (CDI) in Paris (18th arrondissement).
- Salary: €35K – €45K (depending on experience).
- 5 weeks of paid vacation + additional RTT days.
- High-quality health insurance, covered 50% by Wecasa.
- 50% reimbursement of public transport costs or a €400/year sustainable mobility allowance.
- Hybrid work policy: 2 days of remote work per week.
- Subsidized lunches (€9 per worked day, €5 covered by Wecasa).
- Monthly perks: Free cleaning, massage, hairdressing, or personal coaching services.
- An international work environment
- Regular events and an annual company retreat.
- Clear career growth plan within the company.
Interview Process
- HR Interview – Initial discussion with a Talent Acquisition Manager.
- Technical Interview – Meet Sébastien, Lead SEO Manager.
- Case Study & Presentation – Showcase your SEO expertise.
- Final Interview – Meet Marine (VP Growth & International) or Antoine (CEO of Wecasa).
Recruitment process
About the Role
As a SEO Manager DACH, you will be part of Wecasa’s Acquisition & CRM team, reporting directly to Sébastien, Lead SEO Manager. You’ll join a dynamic and fast-growing team structured into four specialized areas:
- Paid Customer Acquisition: Managing customer acquisition via paid channels (Social Ads, SEA, Offline, CRM).
- Customer SEO: Driving organic growth in France, the UK, and now the DACH region (this is your future role!)
- Professional Acquisition: Attracting new service professionals to Wecasa’s platform.
- Web & App Analytics: Focused on data-driven insights and performance tracking.
Your Key Responsibilities
1️⃣ SEO & Content Strategy
- Conduct semantic audits: Identify high-value keywords, analyze competitors, and define content strategies for each keyword type.
- Develop and execute a strong SEO content strategy to boost organic traffic and conversion.
- Manage the editorial calendar, integrating insights from AI and competitor analysis.
- Optimize content using SEO best practices: Improve keyword targeting, optimize for Top 3 rankings, featured snippets, and People Also Ask (PAA) results.
- Set up SEO performance tracking tools to monitor KPIs and create monthly reports.
2️⃣ Link Building & Internal Linking
- Design and implement a robust backlink strategy to strengthen Wecasa’s domain authority.
- Optimize internal linking structures to enhance site navigation and improve search rankings.
3️⃣ Technical SEO
- Work closely with our SEO agency to identify and implement technical improvements that impact SEO performance.
- Ensure site speed, web performance, and structured data are optimized.
What You’ll Get at Wecasa
- A high-volume content production team – enabling strong content-led SEO growth.
- An in-house tech team (developers, product managers, designers) dedicated partly to the Acquisition team.
- The best SEO tools on the market: SEMrush, Botify, WordPress, Prismic, Phrase, Screaming Frog, and more.
- Great team rituals: Monthly team lunches, bi-monthly coffee chats, one extended team meeting per month, and two team-building events per year!
Who We’re Looking For
- Minimum 2 years of experience in SEO, either in an agency or in-house.
- You will be responsible for co-developing and leading the SEO strategy for the DACH market.
- Strong knowledge of SEO tools: SEMrush, Google Search Console, Google Analytics, Screaming Frog.
- Familiarity with CMS: WordPress, Prismic.
- Comfortable working in an agile environment and collaborating with different teams.
- Fluent in German & English. Fluency in French is a plus.
At Wecasa, diversity and inclusion are key strengths. Our job offers are open to everyone, and we encourage you to apply!
What We Offer
- Permanent contract (CDI) in Paris (18th arrondissement).
- Salary: €35K – €45K (depending on experience).
- 5 weeks of paid vacation + additional RTT days.
- High-quality health insurance, covered 50% by Wecasa.
- 50% reimbursement of public transport costs or a €400/year sustainable mobility allowance.
- Hybrid work policy: 2 days of remote work per week.
- Subsidized lunches (€9 per worked day, €5 covered by Wecasa).
- Monthly perks: Free cleaning, massage, hairdressing, or personal coaching services.
- An international work environment
- Regular events and an annual company retreat.
- Clear career growth plan within the company.
Interview Process
- HR Interview – Initial discussion with a Talent Acquisition Manager.
- Technical Interview – Meet Sébastien, Lead SEO Manager.
- Case Study & Presentation – Showcase your SEO expertise.
- Final Interview – Meet Marine (VP Growth & International) or Antoine (CEO of Wecasa).
Want to know more?
Rencontrez Antoine, Co Founder & CEO
