Join Wooclap’s Growth squad as an SEO/Growth Marketing Intern and help drive our user acquisition efforts! Wooclap is a well-established EdTech company in Europe with over 50 million users and hundreds of thousands of active users. As we grow, new challenges arise: we are expanding into new industries in France and entering the USA and Canadian markets.

Your main focus will be to boost Wooclap’s online presence through SEO, targeting teachers in the USA/Canada and trainers in France.

You will join the Growth squad (an agile, cross-functional team of 1 Marketer, 1 Product Manager, 1 Data Scientist, and 2 Growth Engineers) and their rituals. The team operates in 1-week sprints with weekly planning, retrospectives, and daily stand-ups. As part of this squad, be ready to deal with a lot of collaboration with Marketing, Product, Sales, CX, and Tech departments.

Responsibilities

• 70% SEO Focus:

  • Increase Wooclap’s web traffic, domain authority, and broader online visibility by:

    • Designing and executing a link-building strategy by identifying new channels of link acquisition.

    • Enhancing existing web pages through semantic analysis, competitor monitoring, and user analytics

    • Building new landing pages that address a proven need from the market.

  • Bi-monthly reporting on Wooclap’s domain health and SEO progress by using tools such as Google Analytics, SEMrush, Google Search Console

• 30% Growth:

  • Assist the Growth Marketing lead with various growth actions:

    • Monthly growth reporting, covering Acquisition, Activation, Monetization, and Churn data.

    • Analytics of performances of projects

    • Help scope technical projects for the squad’s Growth Engineers.

    • Support the team’s go-to-market efforts as they release new functionalities and updates

    • Participate in various marketing, revenue, or product-related tasks as needed.

Key Success Factors

• Design and execution of predictable and repeatable link-building strategies

• Improved Domain Authority

• Increased Quality and Volume of Backlinks

• Growth in non-branded traffic

What You Can Expect

• A Ton of Learning: Gain exposure to diverse and highly cross-functional challenges in marketing, product, data, and tech. This is a highly valuable experience for any future career path (entrepreneurship, consulting, startups, …). You will learn how to find information effectively and sharpen your ability to design and execute successful strategies.

• Support: Your hiring manager, Jim, will teach you everything he knows about growth, marketing, product, project management, and strategy.

• Collaboration: Work with multiple departments and learn from experts in different fields.

Package

• Paid internship based in Brussels

• Training and development: 75 euros from Woocredit to enable you to purchase learning resources (online courses, books, etc.) during your internship

• Meals: €8 meal vouchers per day worked with the Pluxee card

• Public transport: Reimbursement of up to 50€ per month

• Work equipment: Loan of a Macbook to work in the best conditions.

• Reimbursement of the cost of mobile subscription up to €50 per month.

About You

• Language: Fluent in French and English (mandatory).

• Experience: Previous internship experience, ideally in a startup or digital/tech company in a marketing/sales/business role.

• Initiative: Proven ability to take initiative. You’re a doer and you understand the value of shipping fast and completing projects at 100%.

• Detail-oriented: You understand that the difference between a good project and a great project is made in the details, and you ought to do great.

• Curiosity in SaaS/Tech: Strong desire to learn and face new challenges in a cross-functional role. Must have proven interest in growth, SaaS marketing, or digital product management.

• ☎️ 30’ Screening interview with Jim, your growth marketing leader

• 📈 90’ Business Case with members from the Growth squad

• 🤝 30’ Panel interview with your future colleagues

• 🎬 30’ Closing interview with Anabela, our Head of People