ABOUT BYREDO
“Beauty can be many things to many people. Our job is to inspire people to be themselves.” Ben Gorham, Founder of Byredo.
The European luxury brand BYREDO was founded in Stockholm in 2006, with an ambition to translate memories and emotions into products and experiences.
BYREDO creates and develops a range of products such as fragrance and make-up but also Byproduct, the brand category for any non-beauty projects…
BYREDO is reinventing the world of luxury through a new approach, where creation is led by emotions, expressing a full and limitless brand universe.
BYREDO is sold in more than 40 countries in a very high-end exclusive network worldwide, with a growing presence online and a strong focus on Ecommerce activities.
We believe that through creativity, we’re able to develop timeless products, both meaningful and inspirational, to people and their lives.
We believe that only great people can design & bring those beautiful projects to life.
We believe on talents vs profiles, on experience vs education, on diversity vs boundaries.
We believe that only powerful teams can lead together the growth of the company, and therefore, we are highly committed to our people.
At BYREDO we come as we are, with the intention to learn from each other and go beyond business objectives.
ABOUT THE JOB
We are looking for two International Marketing Assistants who will closely work with our International Marketing Managers on different scopes (APAC & TR/EMEA & NA). As a member of our amazing Go-to-Market team, you will contribute to building International Strategy for your regions and the delivery of global 360 marketing plans, ensuring the utmost integrity of brand representation at all customer touchpoints. You will report to either our APAC/ME International Marketing Manager OR to our EUR/US International Marketing Manager, depending on the region you are selected for. By the end of your internship, you will have developed both agility and the ability to adapt to shifting market dynamics.
WHAT YOU WILL DO
International marketing strategy
Contribute to the adaptation of the global marketing strategy to local markets and their specificities, ensuring the perfect execution of the Brand strategy.
Prepare the consolidation of regional launching plans for internal use.
Participate in follow-up weekly meetings with each market and remain their point of contact for operational requests (lab samples, sampling, TOAs (=token of appreciations), and collateral requests).
Support on building global guidelines to ensure market consistency.
Reporting
Gather quantitative and qualitative post-campaign analysis from markets on our launch performances and compile info for global reporting.
Compile competitor reviews and best practices on trade marketing activities and create monthly reports.
Coordination for creative content and assets
Be the key liaison between markets and the selected content teams for briefing / delivery of content.
Facilitate allocation / approval process for local market asset needs.
Support adhoc assets related tasks as required.
Visual merchandising (VM)
Liaise with VM and markets to ensure planograms and merchandising guidelines are shared and executed.
Gather market feedback on VM elements – global proposal and local execution.
Day-to-Day support
Manage shipments, couriers, and proof of deliveries as required.
Ad hoc support as required.
Your key interlocutors for all the above
Brand Marketing team.
Communications team.
Local markets and Area Managers in your responsible region.
Other cross-functional teams such as Demand Planning, Product Development, etc.
This list is non-exhaustive and may vary depending on current projects.
WHAT WE’RE LOOKING FOR IN OUR NEXT TEAM MEMBER
You are a Bachelor/Master’s student in a business school/university, looking for a gap year or an end-of-study internship staring January 2025, for 6 months.
You can provide an internship agreement from your school/university.
You are willing to discover International Marketing.
You are fluent in English and French (you are comfortable talking and writing in English).
You are proficient in Microsoft Office, especially PowerPoint.
With exposure to APAC/EMEA & NA platforms is ideal.
WHAT WE EXPECT YOU TO BRING TO BYREDO
You have strong interpersonal and communication skills enabling you to work easily with all types of interlocutors, be they internal or external, at an international level.
You have a proactive and hardworking mindset, attention to detail and always solution orientated. This implies being curious and proactive to look for all necessary information, managing deadlines, prioritizing your tasks, multitasking…
You already know or want to know more about how marketing strategies are implemented on the field, in our stores.
You are passionate about the Beauty and/or Luxury industry and curious to gain knowledge about the specificities of points of sales in these sectors.
You have an international & inclusive mindset: you enjoy working with other cultures and understand the adaptation this requires.
OUR COMMITMENT TO YOU
We will onboard you in our fantastic sensorial adventure.
You will work in a flexible and agile working environment, surrounded by great people.
You will be part of our lively Interns community.
We strongly encourage test & learn mindsets from our interns.
You will be able to know your impact and measure your success.
Kindly make sure you send your resume in English. Looking forward to your application!
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Levallois-Perret