Product Marketing Manager

Job summary
Permanent contract
Paris
Salary: Not specified
A few days at home
Experience: > 3 years
Skills & expertise
Generated content
Storytelling
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Skello
Skello

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Questions and answers about the job

The position

Job description

Skello is a European company with one mission: reinvent shifted work through a collaborative solution which enables teams to better anticipate, organize and communicate.

In short, Skello is a workforce management solution for shift based workplaces that enables teams to tackle the hassle of complex scheduling. For managers, Skello optimizes work organization by helping them to make the best decisions in managing their staff costs. For employees, our tool facilitates easy and open communication and simplifies daily life.

Skello’s ambition is to be the number one solution for shifted work teams in Europe. To achieve this, Skello raised a €40M Series B round of financing from expert funds in the field (Partech, Aglaé Ventures & XAnge) in order to bring ever more value to our clients through new features and to open up new markets, beyond our historic industries such as hospitality, retail and health.

Context

The objective of Skello's Product Marketing team is to ensure the successful launch and adoption of our products by customers, and to create compelling messaging that highlights their value. At the heart of all our projects, Product Marketing Managers are at the forefront of bridging the gap between our product(s) and the market, finding ways to communicate their benefits effectively and drive user engagement.

As our future Product Marketing Manager, you will be involved in the entire product lifecycle, from market research and customer insights to launch strategies and post-launch analysis, to ensure our products resonate with users and meet market needs.

You will be joining a passionate, talented, and multidisciplinary team dedicated to developing innovative go-to-market strategies, executing exceptional product positioning, and elevating our brand presence across Europe.

If you see Product Marketing as a discipline that combines market understanding, strategic thinking, and creative communication, then you are the one we are looking for, and this job is made for you.

Missions

  • Ensure product value maximisation for customers and users through strategic product marketing initiatives.
  • Identify and evaluate market trends and opportunities across different segments to inform product strategy.
  • Conduct thorough customer research, both qualitative and quantitative, to gain deep insights into user needs and preferences.
  • Develop compelling value propositions and tailored messaging for international markets, segments, and target audiences.
  • Create and execute effective Go-To-Market strategies focused on driving product adoption and acquiring new customers through various channels.
  • Collaborate cross-functionally with Product Managers, Sales, and Customer Success teams to align product marketing efforts with overall business objectives.
  • Define and monitor key performance indicators (KPIs) to measure and optimise the impact of product marketing strategies.
  • Qualifications

  • You have at least 3 years' experience in SaaS business, marketing and product issues.
  • You have experience in defining, positioning and launching SaaS product features.
  • You have an analytical mind and know how to use quantitative and qualitative data to make recommendations.
  • Storytelling holds no secrets for you. You're able to simplify complex concepts into concise, impactful messages.
  • You're a true project manager at heart, communicating and aligning all stakeholders around a project.
  • If you've got a good pen and like to write, then you've definitely come to the right place!
  • You're native in French and at ease in English, and can express yourself both orally and in writing. Spanish or Italian is a plus.
  • Hiring process

  • Discovery call : A 15 min video call with a member of the Product Marketing team, to better understand your career plan and answer any questions you may have
  • Business interview : 60 minutes with Mathieu (Senior PMM) or Lucie (Head of Product Marketing)
  • Case study : to evaluate your skills and give you a taste of what working at Skello could be like / A case study to be carried out at home and presented to Lucie (Head of Product Marketing) and Ariane (VP Product).
  • Vision interview : 30 minutes with Paul (Chief of Staff).
  • Fit interview : 15 minutes with a member of the product team (can be an onsite coffee ☕)
  • We believe in the well-being and fulfillment of our employees at work :

    - Eight additional RTT (Reduction of Working Time) days on top of the five weeks of paid vacation

    - A restaurant ticket card (Swile)

    - An installation budget of 150 euros for effective remote work

    - A sustainable mobility package, along with 50% reimbursement of public transportation costs

    - Health insurance (Side Care)

    - A balanced remote work policy (up to 2 days per week)

    - A gym in our offices

    - Tailored onboarding and a continuous training budget

    - Offices located in the heart of Paris

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