Field Marketing Manager (F/M)

Permanent contract
Paris
Salary: Not specified
A few days at home

Wakeo
Wakeo

Interested in this job?

Questions and answers about the job

The position

Job description

MISSIONS 💪

  • Implement the field marketing strategy aligned with the overall marketing plan and company’s growth objectives.

  • Generate qualified leads, accelerate existing sales processes and secure customer retention by successfully planning and executing field marketing projects in particular tradeshows, Wakeo events, customer testimonial projects.

  • In collaboration with sales, analyze the market and competition to identify trends, growth opportunities and elaborate a detailed event plan aligned with our sales targets.

  • Ensure succesful execution of tradeshows and Wakeo events including coordination with internal and external stakeholders.

  • In collaboration with the customer success teams, elaborate a detailed customer advocacy program and animate it (customer presentation at events, video customer testimonials etc..).

  • Manage the field marketing budget and ensure an overall positive return on investment (ROI) for the events.

  • Together with the head of partnership, drive strategic partnerships with companies in the sector to increase the Wakeo visibility and stimulate indirect sales.

  • Monitor field marketing performance indicators and make recommandations.


Preferred experience

IDEAL PROFILE ⭐

  • 3-5 year post graduation experience in field marketing in an international B-to-B Enterprise environment.

  • You speak both French and English fluently. You master CRM and marketing tools.

  • Ability to operate in a rapidly-changing, fast-paced, entrepreneurial environment with a cadence of delivering consistent results.

  • Enjoy deep diving into a wide variety of subjects and projects with an entrepreneurial mindset.

  • Autonomous, collaborative and highly organized. You are target oriented and focused on generating revenue.

  • You love working as a team.

  • Knowledge of SaaS or supply-chain is a plus.

Why joining us :

Wakeo is the perfect company if you want to :

  • Live the start-up adventure in a fast-growing environment within a massive industry with almost limitless opportunities.

  • Evolve in an international environment, mixing ambition, humility, dynamism and teamwork, where you can feel your impact directly.

  • Enjoy teambuilding moments (Wakeo days, seminars…).

  • Work in a hybrid way (2 to 3 days a week).

  • Benefit from offices in the heart of Paris (with Gym access in the office 💪).


Recruitment process

  • First call with Emma, our Talent Acquisition Manager.

  • Experience Interview with Betty, Team Lead Marketing.

  • Case study with Betty and Marie, SAE.

  • Culture fit with Julien, co-founder and CEO.

  • Meet the team ☕

Want to know more?

These job openings might interest you!

These companies are also recruiting for the position of “Ventes et services sur le terrain”.