Company Description
As a global key player in yeasts and fermentation, Lesaffre designs, manufactures and markets innovative solutions for Baking, Food taste & pleasure, Health care and Biotechnology.
Family group born in northern France in 1853, now a multi-national and a multicultural company, Lesaffre is committed to working with confidence to better nourish and protect the planet.
In close collaboration with its clients and partners, Lesaffre employs 11 000 people in more than 50 countries.
Lesaffre achieves a turnover of 3 billion euros.
Ennolys offers biotechnology advances to flavorists, manufacturers in food, perfume and nutraceutical.
This Lesaffre’s business unit combines two activities around the expertise of fermentation. Ennolys develops a wide range of natural aromatic molecules, including vanillin. Being very flexible, its industrial tools are able to ensure toll fermentation for a wide range of natural ingredients and ensure their post-treatment. 100 employees worldwide are committed to naturalness, customers’ satisfaction and innovation.
Job Description
The Sales Director is responsible for implementing ENNOLYS strategy and to manage global Sales and Marketing activities. He is a member of the ENNOLYS leadership team.
Translate and execute the strategy into a Business Plan
- Implement and execute the strategy in the region according with Business Unit strategy
- Develops and implements regional sales and marketing plans to achieve Ennolys objectives
- Prepare annual budgets (Sales, Marketing and OPEX) for the region
- Monitor and reports business situation (revenues, margins, OPEX, account receivables, opportunities)
Support customer/business development in the region
- Establishes and maintains relationships with industry influencers and key strategic partners
- Meets with key clients, assisting sales with maintaining relationships and negotiating and closing deals
- Monitors competitor products, sales and marketing activities
- Direct sales distribution development and ensure adequate geographical coverage
- Adjust product and services range, positioning, price strategy and channel / distribution activities to budget and to the market conditions
- Manages commercial databases including CRM.
Manage sales and Marketing organization
- Coach and develop organization (training, meeting, …) according to plan, sets performance goals and run performance evaluations
- Manage sales budgets (Revenue and Margins)
- Manage the opportunity funnel meeting & prioritization
- Supervise Marketing & Communication: Marketing Plan, Internal and External communication plan, product management, economic and competitive analysis, market studies.
- Produces and presents commercial activity dashboard with relevant monitoring and KPIs.
Integrate our Food and Feed Safety and quality policies in commercial activities:
- Integrate in our commercial offer the strengths and constraints of our QHSE policy and certifications (FSSC22000, Kosher, Halal, Fami-QS, Iso 9001
- Follows established procedures and processes to ensure Food safety and quality.
- Reports any food safety or quality issue or malfunctions to play an active role in continuous improvement.
Participate to the BU leadership team
- Ensure that collectively the BU operates with a high level of professionalism and under the ethical & cultural standards of the group
- Participate and contribute actively to leadership teamwork and decisions
- Participate to Ennolys Security policy and is exemplar regarding the respect of this policy.
- Contribute or represent Ennolys in Lesaffre group projects when required
- Contribute to the elaboration of the Business Unit strategy following group guidelines
Interface with other departments and BU’s
- Interface with Finance, Human Resources, QHSE, Operations, R&D to ensure smooth business operations.
- Participate to S&OP and contribute actively to the elaboration of an accurate demand plan
- Coordinate and prioritize with the R&D manager the business development of Ennatech service offer.
- Ensures that his team members maintain the adequate level of contact with other teams and interact in accordance with the group values.