Get to know us

Do you want to help us shape what the future of work will look like and how it will best embrace our life's aspirations? If this sounds like a journey you want to embark on, we may have the right role for you!PayFit is an intuitive cloud-based payroll and employee management solution designed specifically for SMBs. Since 2015, we have set ourselves a mission to simplify payroll for SMBs and enable employers and employees to grow together. We are a European company operating from 3 main countries (France, Spain, and the UK) where we are supporting over 15,000 clients.

Creating a fulfilling work environment and culture is also a core mission at PayFit, and our day-to-day work philosophy is reflected in our four values:

Care: We genuinely care for others whoever they are, whatever they think.

Excellence: We aim to improve and achieve better results every day.

Humility: Staying humble and exchanging transparent feedback helps us to grow and improve.

Passion: We are the architects of PayFit's success.

A key part of our culture, and essential for our success, is also improving the diversity of our teams and building an inclusive culture where you can be yourself at work.

This is why our recruitment focuses on the skills you demonstrate, and not only on your academic background or previous professional experiences. At PayFit we understand that you can gain applicable skills through a variety of life experiences and we are interested in knowing them, too.

Location :
The position is based in Paris, France.

Position Overview :

We are seeking an experienced Customer Marketing Manager to lead our customer marketing efforts. This pivotal role aims to drive customer activation, retention, and expansion by developing and implementing comprehensive marketing strategies across the entire customer journey. The ideal candidate will have a deep understanding of customer marketing within the context of a Product-Led Growth (PLG) and self-serve business model and the ability to work autonomously in a fast-paced environment.

The Customer Marketing Manager is a key player of the Product Marketing team, ensuring collaboration between product, sales, customer support and other marketing teams to align objectives and maximize self-serve efficiency. He/She plays a central role in the marketing team, consolidating all initiatives that contribute to improving the customer journey.

Key responsibilities : 

- Design and execute activation, retention, and expansion communication strategies (including partnerships, referrals, etc) to enhance customer lifetime value and support business growth

- Oversee all aspects of customer communications, including email campaigns, tailored content formats, community engagement, and personalized outreach to strengthen customer relationships.

- Orchestrate all initiatives related to the customer journey ensuring all key contributors, especially product, customer support, and marketing are engaged and aligned around the objectives/directions you set to continue improving the current experience

- Own the PayFit customer journey process end-to-end, from ensuring the exhaustive mapping of all the key customer moments, identifying optimization opportunities, and implementing experimentations to facilitating team collaboration

- Guide strategic decision-making for product development, marketing, and customer service initiatives across all stages

- Foster a customer-centric culture within the organization that considers the full lifespan of the customer relationship.