Meet Lauren, General Manager US
Back Market
Comercio electrónico
Paris, Barcelone, Berlin, Bordeaux, Hong Kong, London, New York, Prague, Tokyo
COMMERCIAL
Operations
We are dedicated to making a unique and amazing experience for our clients.
Our Customer Delight teams focus on providing a delightful experience to our current and future customers through rapid and positive response, anywhere and at any time. We also build and operate significant value to our customers to (re)Buy (Insurance, Loyalty Program, repair services…) and create merchants stickiness (Back Care, Back Repair, Back Back, Back Parts, RaaS,...).
In terms of Logistics & BuyBack: our Logistics team makes sure we offer logistics’ efficiency all the way through the value chain. our BuyBack team is Back Market’s reversed marketplace where customers can sell back their used devices.
Finally, our Country & Category team is in charge of driving Back Market’s growth through international expansion and category diversification.
"What gets me so excited about Back Market is that we are sitting at the center what I call the Trifecta. We have huge growth and e-commerce, we have consumers that are making more sustainable purchasing decisions, and we all need more of these tech devices in our homes to connect us to work, to school, and to our loved ones. When you bring all 3 of those together, and you layer on that you can save 30 to 70 percent off of new, it’s a rocket ship"
Seller success
We drive supply on Back Market via global partners (refurbishers, brokers, traders, Buy and Stores). We are Built in 3 pillars:
New businesses: Acquires new merchants on all product categories (Smartphones, Core Electronics, and Other Diversification)
Merchants activation: Onboards and trains new Merchants on our platform ensuring they provide a good customer experience and perfectly understand our Quality and Sales standards.
Account Management and Growth: Builds strong relationships with our existing customers, monitors their performance and drives growth of revenue and product diversification.
Finally, our Global Supply Operations team is here to monitor our key metrics and improve our internal processes for the Supply teams to provide a thoughtful experience to our partners.
