Le Wagon is a global leader in immersive tech training. Our mission is to train people from all backgrounds in coding, data and product skills, give them the best learning experience of their life, and help them accelerate in their career. We also help companies become more data-driven by leveraging their data and unlocking their employees’ potential through corporate training.

Founded in Paris in 2013, Le Wagon now has campuses in +40 cities across 25 countries, including global tech hubs such as Berlin, London, Tokyo, Lisbon, Singapore, and São Paulo. Most importantly, Le Wagon is a community of 26,000+ graduates from all walks of life, including career changers, digital nomads and many entrepreneurs - who’ve created 220+ tech startups and raised $1B+ and counting!

We are seeking an experienced and results-oriented Marketing & Events Specialist to join our regional marketing team. The ideal candidate will be responsible for the strategic planning, execution, and analysis of a diverse range of events as well as supporting regional marketing managers in the execution of local marketing initiatives.

Your Mission :

Event Management

• Aid in developing and implementing comprehensive event strategies for the European region, aligning with overall marketing objectives.

• Conduct in-depth performance analysis to identify trends and optimize event strategies for different subregions.

• Collaborate with cross-functional teams to secure speakers, teachers, and other necessary resources for event success.

• Create engaging promotional materials, including event descriptions, registration pages, and social media assets.

• Coordinate with local teams to ensure seamless execution of both online and in-person events.

• Manage event logistics, including attendee management, platform selection, and technical setup.

• Serve as the primary point of contact for event-related inquiries and issues.

• Collect and analyze event data to measure performance against KPIs and identify areas for improvement.

• Develop post-event reports and conduct lead follow-up campaigns.

• Create compelling social media and blog content to recap events and generate engagement.

Cross-Regional Marketing Operations:

• Coordinate and optimize marketing project execution:

  • Track project timelines, deliverables, and resource allocation.

  • Identify and mitigate potential project risks.

• Ensure regional content aligns with the global editorial strategy.

• Develop cross-regional content for organic and paid marketing campaigns.

• Ensure consistent and timely delivery of email and social media content in the regions.

• Enable close collaboration and transfer of knowledge between regional (and central) teams.

This is the role for you if :

• You have an academic background in event management, marketing, communications, or a related field.

• You have a minimum of 2 years of experience in planning and executing both online and in-person events.

• You have demonstrated experience and interest in the tech industry with a strong network of speakers, companies, and NGOs in the tech sector.

• You are proficient in CRM software (HubSpot) and design tools (Canva).

• You are experienced in event promotion platforms (Eventbrite, Meetup).

• You have strong data analysis skills with proficiency in Excel and data visualization tools.

• You are bilingual in English and French. Proficiency in German, Spanish, or Portuguese is a plus.

• You have excellent communication, project management, and problem-solving abilities.

• You believe in a hands-on mentality and proactive approach to work.

• You have strong stakeholder management skills and consider yourself a “people person”!

If this sounds like you, don’t hesitate to apply !

Application process

• Online application ✅

• Screening Call with Mia, our Global Talent Manager👋

• 1:1 interview with the Head of Regional Marketing 

• Interview: Case study & debrief to the leadership panel🗣

• Meet the team! 🤝