Working closely with our Creative Directors, Art Directors, and Strategic Planners, you will be responsible for defining the concept (or concepts), editorial line, storytelling, and roll-out for each strategic brand activation, across every touchpoint. Using your 360° project experience and unique understanding of brand culture, you will translate strategic intentions into relevant, impactful, and disruptive content.
As a versatile and multi-talented creative copywriter, you will work across a variety of traditional and cutting-edge media: film, print, social media (from Instagram to TikTok), e-commerce, and CRM. A gifted storyteller, you’re able to craft strong narratives, write scripts, and design transmedia content roll-outs across all formats (social media posts, capsule content, e-retail modules). When necessary, you will build always-on editorial strategies for brands who are seeking to develop their voice and identity, defining their editorial positioning, content typology, and an ownable tone of voice for a whole ecosystem or specific channels.
You will enjoy beginning-to-end involvement:
Intervening upstream in the creative process, exchanging with strategic planning, creative direction, and the client
Staying involved in the creative process from ideation to execution and post-production, supervising the creation of assets (for large-scale productions and smaller, more agile ones)
Ensuring the quality and coherence of creation across all touch-points of the customer journey, according to project and brand objectives
You have 5 years of experience, or more.
You are a born storyteller with excellent or native English language skills (grammar, syntax, spelling), both written and spoken
You have a natural taste for and experience working with luxury brands
You have an eye for detail and have strong communication & presentation skills
You are fluent in the language and culture of digital and can anticipate the evolution of said media, as well as new formats and trends
You are a team player and are good at collaborating with others
You are a proactive and resourceful self-starter who can work independently
Professional French language proficiency is a plus!
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