Influence & PR Manager

CDI
Biot
Salaire : Non spécifié
Télétravail fréquent
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Trainsweateat
Trainsweateat

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Le poste

Descriptif du poste

The TrainSweatEat team is growing and looking for its next Influence & PR Manager! ✨

You will be responsible for implementing impactful PR and influencer strategies to enhance brand visibility and awareness among Key Opinion Leaders (KOLs), journalists, influencers, and consumers.

Your main responsibilities will include:

- Developing and managing an ambassador and affiliate program: identifying and recruiting relevant talents, creating clear briefs, monitoring projects and deliverables, and fostering strong, long-term relationships with partners.

- Setting up and managing a UGC (User-Generated Content) program to supply brand accounts with engaging, high-quality organic content in collaboration with creators and the community.

- Overseeing the PR agency to maximize the group’s and brands’ visibility and awareness, ensuring actions align with strategic goals and the marketing calendar.

- Actively contributing to the writing and optimization of press releases, ensuring consistency and impact on targeted audiences.

- Organizing and coordinating press and influencer events, as well as community trips and gatherings, to maximize reach and impact.

- Handling gifting and press sample orders, ensuring smooth execution and follow-up with partners.

- Conducting ongoing strategic monitoring to identify new talents, track emerging trends across platforms, and regularly benchmark competitors.

- Analyzing campaign performance and measuring media impact, providing detailed reports and recommendations to optimize future initiatives.

You could be the next member of TrainSweatEat if:

- You hold a Master’s degree (Bac+5) in business, communications, or a related field, and you understand the strategic challenges of social media.

- You have at least 5 years of experience in PR and influencer relations, with a strong knowledge of key industry players.

- You are a skilled writer, capable of producing impactful, creative, and flawless content.

- You closely follow social media trends and know how to leverage them to maximize our online presence.

- You are curious, proactive, detail-oriented, and well-organized.

- You enjoy working in a team and thrive in a dynamic environment.

- You are motivated by building an innovative and ambitious project in the sports and nutrition industry.

- You live in the Alpes-Maritimes (06) region or are willing to relocate ☀️

Our recruitment process:

We like to keep things simple and human:

- Aurélia, our Talent Acquisition Manager, will guide you through an initial conversation.

- You will meet and chat with our Managing Director.

- Finally, you will visit our offices and meet the entire team.

Ready to take on the challenge? 🚀 Join the TrainSweatEat adventure!

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