Reporting to the Head of Marketing for France, the successful candidate will be responsible for supporting the delivery of the marketing support for France across all client segments (Mass affluent, HNWI).  As a result, this role will require a high level of interaction and close partnership with SPOCs (Single point of contact – the distribution team) in France and investment teams to support the sales team’s effort.

Key Accountabilities

• Support the implementation of the marketing strategy for France, working in close partnership with the Head of Marketing for France and the sales team for France. This will include being a key contributor to shaping the future of the business as well as helping to align marketing support to business strategy. Specific responsibilities are highlighted below.
• Support the delivery of local marketing strategy & plans working in close partnership with the local business in France.
• Play a key role in the development and implementation of local campaigns and distribution plans across multiple channels (emails, events, social media, content, web…) & products as well as implement and adapt global marketing campaigns locally when relevant.
• Support the content strategy for AXA France distributors including writing content for publications and reports, as well as ensure appropriate reflection of the AXA IM brand values.
• Be responsible for creating / managing and optimising the local website(s), in alignment with global guidelines, working closely with the central marketing team
  • Ensure that the content - excluding content for which they have no control – is accurate and up to date
  • Review local content translation and provide local compliance ID when needed and ensure that processes are correctly followed.
• Measure the impact and success of locally driven marketing initiatives and contribute to the Global Marketing reporting
• Maintain and develop strong relationships with the sales team, portfolio managers, product specialists, legal, compliance and other business functions as appropriate
• Share/leverage best practice across countries, avoiding duplication of efforts and initiatives and/ creating a high degree of consistency
• Be an active member of the global marketing team, playing a key role in shaping and evolving our global marketing strategy

Nous nous engageons à vous offrir un environnement où vous pourrez :

Développez votre potentiel : Intégrer une entreprise engagée sur le développement de ses collaborateurs via une mobilité interne dynamique et une large offre de parcours de formation personnalisés.

Personnalisez votre manière de travailler : Travailler pour une entreprise qui s'engage à garantir flexibilité et équilibre à ses employés, en vous offrant une large gamme d'avantages (intéressement, télétravail, avantages sociaux compétitifs, etc.).

Epanouissez-vous par la diversité de notre communauté : Jouer un rôle au sein d'une entreprise inclusive qui reconnaît et valorise activement les différences individuelles dans un environnement de travail diversifié et inclusif.

Faites avancer le monde : Rejoindre un employeur responsable qui agit en faveur des causes sociétales et environnementales en tant qu'investisseur, assureur et entreprise, notamment au travers de l'association AXA Atout Cœur. Dans le cadre de notre engagement en faveur de la durabilité et de la responsabilité environnemental, nous célèbrerons votre arrivée en plantant un arbre.

Role Requirements

Education / Experience:

• Around educated preferably with a relevant marketing qualification

Knowledge & Skills:

• Excellent understanding of marketing, with a proven track record of developing marketing plans
• Ability to drive innovative strategy and implementation of marketing activity
• Able to proactively come up with ideas for marketing and PR as well as take direction when ideas are not originated by the candidate
• An in-depth knowledge of the asset management industry, clients, investments and products
• Excellent communication skills including written and spoken fluency in both French and English
• Be a proactive, dynamic and highly client-focused self-starter
• Able to demonstrate credibility and inspire confidence
• Able to work independently yet as a proven team player
• Excellent interpersonal skills, able to build easy relationships with different teams and person (investment teams, product managers and other business partners) to capture ideas and extract relevant and timely information
• Fluent French and English are key