The Role:

As the Marketing Manager, you will be at the forefront of Inovexus’ marketing strategy, collaborating closely with the Program Director. This is a unique opportunity to shape the brand’s voice, engage with our ecosystem, and make a direct impact on the growth of our program and our startups.
Depending on your level of experience and performance, there is potential for this role to quickly evolve into a Marketing Director position, offering increased strategic responsibilities and leadership opportunities.

Key Responsibilities:

• Digital Marketing:

  • Design and execute comprehensive digital marketing campaigns across social media, email, and our website.

  • Optimize our online presence for visibility and engagement, using SEO strategy.

  • Enhance our digital community on social media (LinkedIn & other)

  • Track and analyze key performance metrics, and adapt strategies for optimal results.

• Event Marketing:

  • Plan and manage physical and virtual events, including webinars, networking sessions, and startup pitch events.

  • Collaborate with appropriate teams to create engaging experiences for investors, mentors, and founders..

• Branding & PR:

  • Lead the development of the Inovexus brand and ensure consistent messaging across all channels.

  • Cultivate relationships with media outlets and draft press releases, articles, and other communications.

  • Develop engaging content, including video and visual assets, to showcase our success stories and program highlights.

• Strategy & Collaboration:

  • Work closely with the Program Director to define and implement the marketing strategy.

  • Be proactive and creative, bringing fresh ideas to the table and staying ahead of marketing trends.

  • Collaborate with our startup founders to support their individual marketing needs and amplify their growth.

Who You Are:

• Background: Master’s degree in Marketing, Communication, or Business from a top-tier school (e.g., Business School or Communication School).

• Experience: 2-3 years of experience in marketing, ideally in the startup ecosystem or digital marketing.

• Skills:

  • Fluent in both French (strong written and spoken) and English (native or near-native level).

  • Proficient in digital marketing tools (Google Analytics, SEO tools, CRM, social media platforms).

  • Strong understanding of brand management, PR, and content creation.

  • Experience with video editing and visual content creation is a plus.

• Mindset:

  • Self-starter with a can-do attitude.

  • A passion for the startup ecosystem and innovation.

  • Creative thinker with a knack for storytelling and strong attention to detail.

What We Offer:

• A key role in a fast-growing, dynamic team.

• Opportunities to work closely with top-tier startups, investors, and mentors.

• A flexible and innovative work environment where your ideas are valued.

• Competitive salary package and potential for career growth.