We are seeking a dynamic and detail-oriented China Market & Consumer Insight Analyst to join our department. In this role, you will contribute to in-depth insight studies focused on brand strategies, covering product, communication, and distribution. Working closely with the team, you will also contribute to workshops and provide operational support for luxury/premium/niche brands, targeting C-level and senior executives across diverse sectors such as fashion, watches & jewelry, beauty, wine & spirits, hospitality, and automotive.
Role and responsibilities
Project execution: conduct customized research, perform analysis, and contribute to production and synthesis of key findings.
Insight Production: generate precise, clear, and structured key insights related to consumer behavior, market dynamics, trends, and competitor benchmarks.
Cross-Cultural Coordination: provide expertise in both the Chinese and Global markets for EU clients and CN clients.
Data driven, proactive, and detail-oriented with high analytical skills.
Familiar with chinese social media and ecommerce platforms (WeChat, Weibo, RED, Douyin, Tmall, etc.)
Native Chinese speaker with fluent English; French or other languages are a plus.
Proficiency in Microsoft Office pack. (PowerPoint, Excel, Word)
Passionate about the luxury industry, eager to learn.
Previous work experience in a relevant field is highly valued.
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