Who are Whe ?

Splio is a scale-up in the marketing and digital technology market, headquartered in Paris. The company has about 200 employees across Europe and MEA.

Splio publishes a SaaS marketing platform that integrates CDP and Marketing Automation, as well as all essential CRM features (loyalty, Mobile Wallets), into a single platform powered by AI.

The platform enables CRM teams in retail, e-commerce, FMCG, and Telecoms to communicate and engage with their customers in a personalized manner across all channels (email, SMS, Push Wallet...).

More than 500 retail, e-commerce, FMCG, and Telecom companies across Europe and the MEA use Splio on a daily basis, including Nature et Découvertes, Longchamp, Bazarchic, APC, The Kooples, Fnac-Darty, Micromania, Faguo, Cyrillus, Orange, and Samsung.

Role Overview

As a Product Manager of the Personalize & Engage domain team, you will lead the development of our capabilities that help marketers create unique customer experiences. The team scope includes content management for messaging & display (email, SMS, landing pages…), product recommendations, Generative AI for content creation, Loyalty & Rewards engine, Mobile Wallets management.

You’ll focus on delivering value for two key personas:

• Marketers, who will use our products to engage their prospects & customers (end-users).
• End-users, who will experience enhanced personalization and engagement through these solutions.

Missions & Responsibilities

• Own the Product Vision & Strategy and prioritize opportunities: Define the roadmap for the Personalize & Engage domain team, ensuring alignment with Splio’s vision, Strategy, business goals and customer needs in collaboration with Product Marketing, Product Design, Engineering and various Customer facing teams.
• Lead Discovery & Delivery:
  • You will be responsible with your team for shaping the personalization and engagement capabilities.
  • You will need to de-risk when necessary using modern product framing techniques to deliver high quality products.
  • You will use a data-informed working methodology making decisions combining the interpretation of our data and KPIs with your product expertise.
  • You will act as the voice of the customer within the domain team.
  • You will work with your Engineering Counterpart (Principal Engineer, Engineering Manager) to ensure
    • product features are technically feasible and aligned with architectural guidelines.
    • that product delivery timelines are realistic and achievable.
  • You will work with Product Marketing through out the product lifecycle to gather feedback and ensure enablement and adoption.

Qualifications

• Product Management Experience: 3-5 years of product management experience, ideally within SaaS platforms serving marketers. Experience with customer engagement or personalization-focused products is a plus.
• Technical Acumen: Strong understanding of data-driven personalization, web & mobile technologies, and API-driven tools. Experience with GenAI is a plus.
• Customer-Centric Mindset: Deep empathy for marketers and end-users, with a proven ability to understand their needs and design solutions that improve engagement and personalization outcomes.
• Collaboration Skills: Ability to work cross-functionally with engineering, data science, design, and marketing teams, ensuring alignment and shared ownership of product goals.
• Data & Metrics Focus: Experience leveraging data to drive personalization and engagement strategies, with a focus on using insights to guide product development and optimize outcomes.
• Communication Skills: Excellent communication skills, with the ability to articulate the product vision and strategy to both technical and non-technical stakeholders, as well as engage directly with customers and users. Fluent in both French and English.
• Outcome-Oriented: Hands-on and pragmatic with a focus on delivering measurable outcomes for both marketers and end-users, ensuring that the products developed create real value and drive user engagement.
• Analytical mind: Ability to simplify complex problems (understand, identify patterns, derive insightful conclusions, break irreversible decisions into smaller easy to reverse decisions)
• Innovation-Minded: A passion for exploring new technologies like GenAI and a desire to innovate in the field of customer engagement and personalization.

We value diversity. While not all applicants will have all the skills, we encourage everyone who wants to grow and strengthen those skills to apply.

Perks & Benefits

🌴 37 days-off (25 legal paid leaves + 12 Splio days)

🛋️ Friendly remote policy (5 mandatory days on-site at one of the main Splio offices - Paris, Barcelona, Tunis)

😋 A Swile meal card (€10 per worked day)

🏢 Great location in Paris - Boulevard des Italiens (Opera neighborhood)

👨‍👩‍👦‍👦 Possibility to attend conferences and have access to trainings