You will work under the supervision of the Marketing Director, on cross-functional projects related to Team Vitality’s key business driver (Tier 1 games, Tier 1 events), with the aim of contributing to drive our strategic pillars: Performance, Fandom and sustainable business.

To this end, based on directors’ strategic briefs, you will contribute to build annual strategy, manage transversal action plan & projects in collaboration with all stakeholders within allocated budgets and deadlines and monitor KPIs to drive ROI.

You will also be the owner and point of contact for Tier 1 game and event topics for all departments.

You will work closely with:

• Esport department for Tier 1 games related topics

• Partnership department to build projects to meet our partners’ objectives

• Strategic planning and growth & analytics teams to build strategic projects & campaigns and monitor ROI

• Community building teams to contribute to grow our fanbase and drive fandom

• The internal agency to deliver best in class plans and activations 

Key Responsibilities:

• Build annual calendar for Tier 1 games & events and strategic brief with the help of the marketing director

• Craft impactful transversal campaigns and events (Tier 1 projects) leveraging Tier 1 games events to serve our partners’ activation needs and meet our business & marketing goals 

• Brief strategic & media planning team on Tier 1 projects 

• Work with growth media & analytic teams to set up annual KPIs with the help of the marketing director and analyze results

• Lead the Tier 1 projects and align and coordinate all BU to deliver the annual plan

• Coordinate partnership activations with Key Account Managers

• Monitor the activations execution with the internal agency

• Work with talent management on players availability and ambassador management

• Work with organic communication on annual Social Media strategy

• Monitor annual marketing spend for Tier 1 projects 

• Monitor KPIs and provide learning & postmortem analysis on Tier 1 projects 

• Be in charge of In-Game Items campaigns and internal coordination

• Bachelor’s degree in Marketing or business management (or related field)

• 5+ years of experience, with at least 2+ years in a similar role

• Experience in the entertainment industries (gaming, sport, music, lifestyle…)

• Data-driven profile 

• Leader, able to own and deliver projects

• Fluent in English (written and spoken) and global mindset

• Ability to create and deliver action plans

• Methodical and organized with good prioritization skills

• Excellent communication and interpersonal skills

• Good briefing and negotiation skills

• Highly collaborative