As the Brand & Content Marketing Manager, you will act as the ‘brand guardian’ and be responsible for maintaining the brand’s integrity across all marketing initiatives and communications.
You will play a key role in the content strategy by providing creative and disruptive content to feed the Worklife’s content factory. Finaly, your responsabilities will support all teams from the Brand awareness to the Sales performance!

You will report directly to the Head of Brand & Marketing.

Your responsabilities will include:

• Taking brand ownership and spreading the brand strategy, following the brand guidelines and vision, style guidelines, story-telling and value propositions.

• Execute content and media strategy across online and offline channels.

• Feed the Sales forces by providing impactful materials (sales decks, product sheets, demo script, etc).

• Play a key role on the client’s onboarding by providing supports to the account managers onboardings (presentations, communicaiton toolkit, product tour videos, etc).

• Managing the content calendar and setting up inbound marketing operations (landing pages, newsletters, blog articles, case studies, ebooks, videos, webinars, etc).

• Keeping up to date with market developments and analysing consumer insights as well as competitor strategies.

Your team:

• You are part of the Marketing Team
• Your manager is Jenna, Head of Brand & Marketing
• You will work on a daily basis with the Communication, Sales, Product and Customer Support teams

Why join Worklife ?

Joining Worklife today is an excellent opportunity for growth and career development in a dynamic and exciting company. You will actively participate in the next chapter of Worklife coming soon 🔥

Benefits :

• The Worklife VISA card, with:
• Meal vouchers (8.50€ per working day)
• Sustainable mobility (500€ per year)
• Care services (100€ per month | 150€ per month for parents)
• An excellent insurance (Alan)

Career & Evolution:
Sharing, challenging and learning are the values that will guide your career and evolution at Worklife.

Culture & Environment:

• A great working atmosphere
• Offsite, Team Buildings and afterworks throughout the year
• Pleasure and pride to use our own product on a daily basis
• An enjoyable working environment: modern offices in the heart of Paris

To complete our team, we are looking for committed people who love challenges and have a strong team spirit!

Must-haves:

• Solid experience in brand & communication (PR, OOH, social media…) as a Brand / Comms / Marketing Manager or a similar role
• Natural communication skills, written & spoken
• High level of organisation, structured approach and an ability to handle multiple topics at once
• Experience working with external agencies and partners, building strong relationships
• Growth channels knowledge (social ads, SEO, inbound sytrategy, etc)
• Fluent in English, both written and spoken

Nice to have:

• Previous start-up/scale-up organisation experience
• B2B Saas experience
• Previously executed a strat from scratch plans for new launches

Recruitment process:

• 1. Send your application - Good Luck 🍀
• 1. We are interested in your profile, make a use case that we’ll send you - Show what you got 💪
• 1. Case debriefing and team fit with Jenna (Head of Brand & Marketing), Vera (Head of Communication & RP) and Alim (Head of Acquisition) - Who are you 🙃
• 1. Interview with Benjamin (CEO) - Don’t panic 😎
• 1. Interview with Élise (Head of RH) - This is the finish line 🏆